COVID-19 AND THE FUTURE INTENTION TO TRAVEL IN A POST-VIRAL WORLD: A BRAZILIAN CONTEXT

Resumo

In light of the abrupt and quite devastating early impact of COVID-19 on the global travel and tourism system, this paper introduces the still persistent threats to the global tourism industry from COVID-19 after almost 2 years of its appearance, sets the context for the study within the wider body of literature on disasters and crises and their impacts on tourism, and estimates the impact on tourism demand in the world’s top ten most visited destinations before the COVID-19. In particular, the study provides an early analysis of future intention to travel in the specific context of Brazil before offering a series of measures that destinations can adopt in the future to mitigate negative impacts of pandemics. Above all, the paper seeks to add to the emerging body of knowledge on COVID-19 be providing insight on the future of tourism in a post-viral world.