PARTNERSHIP FOR IMPACTFUL GLOBAL TALENT TRAINING

THE FDC-EUROFARMA'S GLOBAL LEADERS PROGRAM

Abstract

Eurofarma, a fully Brazilian-owned pharmaceutical multinational, was already well established all over Latin America as of 2021 and decided to expand its operations to other geographies. In light of the upcoming challenges to select and train its global talents, the company partnered with the Brazilian business school Fundação Dom Cabral (FDC) in 2021-2022 to design the Global Leaders Program. The program design was based on FDC’s International Value Creation Model, which is a platform for the formulation and assessment of international strategy and management in six dimensions: internationalization objectives, value proposition, business model, organizational model, talent and leadership, and stakeholder management. The main purpose was to develop Eurofarma’s leaders and better prepare them to support the implementation of the next steps of the company's international expansion. This paper delves into the internationalization process carried out by the company, the methodology employed to develop the training program and the results and impacts of the initiative. It also underscores the importance of strategic educational alliances and innovative frameworks in addressing the multifaceted aspects of global business expansion, particularly for emerging market companies that operate in industries with powerful multinational incumbents.