Entre a farofa e a tour do cofre:

a criação de um imaginário e as lógicas de midiatização

Authors

  • Rodrigo Duarte Bueno de Godoi Unisinos
  • Ana Paula da Rosa UNISINOS

DOI:

https://doi.org/10.5752/P.2237-9967.2019v8n14p137-152

Abstract

This article discusses the creation of an imaginary anchored in a set of social practices, especially the appropriation of the media. More specifically, the paper aims to reflect on a set of uses, appropriations and codes found in the field of observation, given that the empirical object is a Facebook group, the LDRV. As a theoretical support we activate authors who discuss issues of mediatization and, through the analysis, it is noticed that the modes of meaning and triggering elements of the imaginary of the group in question are intrinsically linked to the logic of mediatization.

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Author Biographies

Rodrigo Duarte Bueno de Godoi, Unisinos

Publicitário pela UNOCHAPECÓ e Mestrando em Comunicação pelo PPGCOM da Unisinos na linha 4 –
Midiatização e processos sociais. 

Ana Paula da Rosa, UNISINOS

Jornalista, mestre em Comunicação e Linguagens pela Universidade Tuiuti do Paraná, doutora em Ciências da Comunicação pela Unisinos. Atualmente é docente e pesquisadora do Programa de Pós Graduação em Ciências da Comunicação da Unisinos.

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Published

2020-02-12

How to Cite

GODOI, Rodrigo Duarte Bueno de; ROSA, Ana Paula da. Entre a farofa e a tour do cofre:: a criação de um imaginário e as lógicas de midiatização. Dispositiva, Belo Horizonte, v. 8, n. 14, p. 137–152, 2020. DOI: 10.5752/P.2237-9967.2019v8n14p137-152. Disponível em: https://periodicos.pucminas.br/dispositiva/article/view/21387. Acesso em: 5 oct. 2025.

Issue

Vol. 8 No. 14 (2019): Dispositiva

Section

FREE THEME ARTICLES

License

Copyright (c) 2020 Rodrigo Duarte, Ana Paula da Rosa

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